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Michael Carroll, CEO of Brixmor Property Group (NYSE: BRX), joined REIT.com for a CEO Spotlight video interview during REITWeek 2015: NAREIT’s Investor Forum, held in New York.
Carroll discussed Brixmor’s efforts to “perfect [its] merchandising mix” of tenants.
“We’ve been focused on trying to bring in best-in-class anchors to drive more sales and traffic,” Carroll said. “That leads to better follow-on shop leasing, to more appealing tenants and stronger rates.”
With new shopping center supply at a standstill and acquisitions aggressively priced, Brixmor Property Group Inc. (NYSE: BRX) sees its best growth prospects within its existing property portfolio.
To tap those prospects, Brixmor introduced its Raising the Bar initiative more than three years ago. The program was formally unveiled to the public in late October 2014..
Michael Carroll, CEO of Brixmor Property Group (NYSE: BRX), joined REIT.com for a CEO Spotlight video interview during REITWeek 2014: NAREIT’s Investor Forum, held in New York.
Brixmor owns and operates grocery-anchored community and neighborhood shopping centers, with more than 520 properties strategically located across 38 states.
