Blogging software for easy content production with Zemanta at SES Chicago

Byron Gordon, SEO-PR, interviews Bostjan Spetic, Zemanta, at SES Chicago 2009. Zemanta is new platform for accelerating on-line content production for any web user. Bostjan says the new edition of Zemanta now can recommend content for you while you are developing it. This includes pictures, recommended articles, related links that you can integrate into your blog posts. Bostjan takes us through a visual presentation of Zemanta and more can be learned about this content development software at www.zemanta.com. For more information about speaking or exhibiting at SES, please visit: www.searchenginestrategies.com
Video Rating: 5 / 5

Adding Custom Fields, Links, Images Using Content Construction Kit

You can create fields to track different baseball players, their team uniforms and what the team’s mascot is with an image cck field.
Video Rating: 3 / 5

Get backlinks!!– Robert-Bridge.blogspot.com — check out this interesting audio book about the history of mesmerism. Mesmer was the first hypnotist, he was known throughout France for his talents, persuasive and creating pay offs for all who hired him.

Tools to Create Traffic to a Website – Best Content Distribution software – SEO

budurl.com – Magic Submitter is Best Content Distribution software, Magic Submitter is the only product currently on the market where you can actually add your own content sites to this program any type of content sites. Build Backlinks Quickly! tags: content distribution software, tools to create traffic to a website, building backlinks, post content fast, build backlinks quickly, increase website traffic, Magic Submitter software, seo, website submitter, content submitter software, directory submitter, submit directory, backlink builder, submit software, health related automated backlink builder, backlinks, backlink software, How to submit content, best content distribution, backlink builder, automated backlinks, How To Build Backlinks To Your Blog, High PR Backlinks Secrets, what is backlinking
Video Rating: 5 / 5

Microsoft Bing Search reinforces content is king at SES New York

Anne Kennedy, Beyond Ink, interviews Duane Forrester, Bing, and Rob Garner, iCrossing, on the future of search at SES New York 2011. The message to marketers, according to Duane, is to invest in rich snippets through your websites. Bing wants to know what your content is and the more detail you can give Bing, the better you can tag it and make it more useful for Bing to crawl. Content is king, according to Duane. Stick to generating organic links within your content and use relevant anchor text. The most powerful links are the ones embedded in the content; these are organic links that a user can click on while they are reviewing the content and be able to click on links that provide additional quality content. Rob says search won’t change significantly over the next 5 to 10 years; marketers will have to work on retaining their core SEO practices, such as creating great content and be more engaging with their content, including deeper research of their audience, providing the right information they are seeking. With great content comes the need to provide great links. Rob says social networks will become more important in passing referrals and/or sharing content. Bing has formed a relationship with Facebook. Bing is looking to social networks as a great signal when it comes to featuring quality content. Duane says social networking started with popular reviews then moved on to expert reviews and today we’re moving to more trusted reviews. Anne asks Rob and Duane to comment

Google SEO Guide – Offer Quality Content

AffiliateStartingLine.com Google SEO Guide – Offer Quality Content – How to follow the guide and use Google Free Adwords tool and Google Webmaster tool to see what content to offer. Claude Pelanne My Links affiliatestartingline.com http tinyurl.com itunes Claude Pelanne podcasts
Video Rating: 0 / 5

How Personas Can Help You Write Compelling Sales Content, with Heather Lloyd-Martin

In this video interview SEO copywriting expert Heather Lloyd-Martin discusses what a persona is and how it can help copywriters develop targeted sales content that produces much more sales than untargeted copy. Heather explains that a persona is a detailed description of your sales target — who they are, what they’re like, and how they buy. A persona helps you target your benefit statements with precision so that they hit the hot buttons of your actual customers. One of the biggest mistakes companies make is to assume a general audience: “Everyone is our target audience.” The truth is that certain types of people purchase your products or services. They differ by gender, luxury or discount preference, average lifetime of the customer, and what is important to your customer. Heather suggests going to your customers to find out who is buying from you now. You can listen to your customers using social media, as well as through your sales and customer service personnel. From them you can learn the questions your customers are asking so you can write sales copy that deals with their objections. Consider also how your persona prefers to look for and retrieve information. You need one persona for every target audience you have. Constant Contact has many personas, one for each industry they serve — real estate, spas, independent businesses, etc. Each persona will have benefit statements important to the customer group it represents. In some companies a written persona given to
Video Rating: 0 / 5

Export and Import Joomla Content

Learn how to Import and Export your Joomla! Sections, Categories and Articles from one Joomla Site to another using the Joomla Export Component (www.bestdownloadsites.com In this short video, Marco will show you how to move your content from one Joomla site to another regardless of version. Learn the tricks to avoid PHP errors or to export just some of your content. Moving content from a Joomla 1.0 to a Joomla 1.5 is just as easy. Just choose the right version of the component and easily move your content from an old 1.0 site to a new 1.5 site. Conticreative.com offers one-on-one online training for those that want to learn more about Joomla, web design or for those professionals that want to learn how to develop Joomla websites faster and easier by using Adobe Dreamweaver. Go to Conticreative.com for more information.
Video Rating: 5 / 5

Whiteboard Friday – Why Your Viral Content Isn’t Working

www.seomoz.org. Rand discusses what it takes to make viral content and linkbait hit home with users in order to gain links to boost your rankings, rather than just landing on the front pages of social media sites.
Video Rating: 4 / 5

Learn how to use Webmaster Tools as if you were the SEO for www.googlestore.com. We’ll show you how to utilize Search queries, reduce duplicate content, and maximize PageRank and other ranking signals to your important pages.
Video Rating: 4 / 5

Leading Your Niche to Your Video Content: 6 Ways to Build Inbound Links To Your YouTube Channel

www.kelliegardner.com Kellie Gardner shares 6 ways to build inbound links to your YouTube Channel & individual videos. Leading your niche market from external sites to your “front door.” Sources of information for this video include Julie Perry’s chapter 17 in Success Secrets of the Social Media Marketing Superstars, www.articlemarketingengine.com, & www.directoryone.com.
Video Rating: 5 / 5

Building Personal Brand Within the Social Media Landscape. Note: This presentation contains adult language.