Yahoo Is Delusional, Google Goes Whacky & Really Solid SEO Stuff

www.SERoundtable.com – In this week’s recap, I kind of give it to Yahoo. They say I am “irresponsible” for saying they are not a search company when their own CEO said that?! Google’s brand search change is out of hand and then they do steaming search results, that’s whack! Google gave real time search a home page and additional features, including inclusion in Google Alerts. Google Maps updated their map review guidelines. Google News made a design change, keeps reverting back to old design. A study shows how important those meta descriptions are in your click through rates. Google & SEOs have one of the best duplicate content and pagination discussions ever. Google gives some deep insights into what makes content unique. GoogleBot was caught crawling from three different IPs. Is Google’s international filter not so national? Finally, there are three known AdWords bugs advertisers should be aware of. That was this week at the Search Engine Roundtable! So Sad: Yahoo Finally & Officially Gave Up On Search : www.seroundtable.com Google Thinks Some Searches Are Worth A Single Domain Of Results : www.seroundtable.com Google Gives Real Time Search A Home & More Features : www.seroundtable.com Google Alerts Adds “Updates” Type Option : www.seroundtable.com Google Updating Search Results As You Type : www.seroundtable.com Google Maps Updates Review Guidelines : www.seroundtable.com Google News Changes Again, Adds Collapsible Right Side : www.seroundtable.com Study: META

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Business.com – What is SEO and Does My Small Business Really Need It?

www.business.com Learn the basics to SEO and how search engine optimization can get more online traffic for your website BIO: Kevin Gaither is a marketing and sales expert at Business.com TRANSCRIPT: I’m Kevin Gaither, the Director of Middle Market Sales for Business.com, and today we’re going to talk about SEO, Search Engine Optimization, and how this can help your business, and I’m going to help give you two tips and tactics that you can implement today for improved SEO results. This is going to be important for you because there’s over 16 billion searches done a month on the major search engines and over 75 percent of the users click on the organic, or the free ads, on these major search engines. But best of all, if you do this properly, this is free marketing for your business. Search engine optimization is the process of striving to get your website listed highly within the organic or the free results. On most major search engines, when you do a search, the paid ads occur at the top and on the right-hand well, and the free or the organic ads occur in the main well underneath those ads. As you might imagine, this is quite a competitive endeavor to get your site to rank highly within these results. The two things you need to take into consideration are relevance and authority. Relevance is how well your web page content matches the search that the user put in. The search engines take into consideration things, such as your page title tag, as well as, of course, the